Custom CRM Development
Off-the-shelf CRMs make you work the way the vendor designed them. We do the opposite: the system mirrors your pipeline, your deal stages, and how you actually talk to customers.
The problem
Reps track customers in spreadsheets and chat apps, leadership can't see the real pipeline, and conversation history disappears when someone leaves. Off-the-shelf CRMs are either too rigid or bloated with features nobody uses.
The solution
We design a CRM around your business: customer records, deal stages, tasks, reminders, rep-level reporting, and integration with your phone system, email, and chat tools.
What your business gets
A pipeline that fits your business
Deal stages, fields, and statuses are configured around your actual sales model — wholesale, retail, services, or project work.
One customer record, one source of truth
Every call, email, and task lives in one place. A new rep has full context from day one.
Sales analytics
Conversion by stage, revenue forecasts, rep workload — without building reports by hand.
What's included
- Customer and company records with full history
- Configurable sales pipeline and Kanban board
- Tasks, reminders, and automatic follow-ups
- Integration with phone systems, email, and Telegram
- Reports by rep, lead source, and conversion
- Mobile access for reps in the field
How we work
We study how sales work today, from first contact to closed deal.
We design the CRM structure: entities, stages, roles, and reports.
We build it, migrate your data from spreadsheets, and connect integrations.
We train your sales team and refine based on feedback after launch.
Frequently asked questions
How is a custom CRM better than Salesforce or HubSpot?
Off-the-shelf CRMs are great for standard workflows. If your process is non-standard, a custom CRM is cheaper to maintain long-term and easier for your team to actually use.
Can you migrate data from spreadsheets?
Yes. We import customers, deals, and history from spreadsheets, old CRMs, and chat tools.
Will the CRM work on mobile?
Yes. We build a responsive web interface or a dedicated mobile app, depending on what the job calls for.